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Agro Care and CombiVliet have introduced plans to merge. The merger is at present topic to approval by the Shopper & Market Authority. It is going to be the most important becoming a member of of forces of tomato growers within the Netherlands, persevering with beneath the identify Agro Care. Mixed, the 2 companions’ acreage will quantity to 500 hectares. The 2 corporations, which already collaborate intently, will merge with retroactive impact from 1 January 2023. After ACM approval, the merger and integration course of will probably be initiated within the coming months.
Each corporations are among the many largest and most fashionable tomato-growing corporations on this planet. Agro Care and CombiVliet are each of Westland origin. Household enterprise CombiVliet, based within the Fifties, is the older of the 2, Agro Care is from 1997. Lately, each corporations have been within the media rather a lot due to expansions. Agro Care is especially searching for that enlargement throughout the border, with the latest venture being the opening of a second rising location in Tunisia. Agro Care additionally has a cultivation location in Morocco and, along with CombiVliet, two French areas. As well as, CombiVliet is lively in Brazil. Within the Netherlands, the businesses have 13 rising areas.
Since 2018, choices for extra intensive cooperation have been cautiously thought-about. The date of January 1, 2023 was chosen for the valuation. In a time with, amongst different issues, fiddling vitality costs, that was fairly a problem, however now the events are able to report back to the ACM and due to this fact additionally convey the information out themselves.
Kees van Veen, CEO Agro Care: ‘Most corporations that steer in direction of scale improve achieve this to develop with their prospects and with the demand for sustainability. The project to turn out to be extra sustainable shouldn’t be solely impressed by the market, we additionally impose it on ourselves to make our firm future-proof. When you’re bigger, you may facilitate and finance this higher than if we each begin doing it individually.’
On the eve of its twenty fifth anniversary, in 2022, Agro Care already introduced that the acreage might properly be heading in direction of 1,000 hectares. ‘Particularly by working collectively. We actually do not need to construct all these thousand hectares ourselves. And it would not need to be solely within the Netherlands both,’ Kees van Veen mentioned on that event. In 2020, funding firm NPM Capital received on board Agro Care. ‘They’ve the information and experience to information corporations to steady and worthwhile development. We’re blissful to utilize that information.’ With the merger, the 2 companions are nearly at half of the anticipated acreage.
Development ambitions
‘Development of the corporate will primarily be achieved by means of overseas enlargement,’ says CombiVliet’s managing director Roy van Vliet. ‘Rising tomatoes internationally for a bigger market is a win-win state of affairs for everybody by way of sustainability, surroundings, employment, improvement and financial curiosity. Customers more and more ask for native for native, partly from a sustainability perspective.’
There are additionally alternatives to additional develop the corporate within the Netherlands, though the expectation is that these will primarily be realised by means of collaborations, mergers and acquisitions.
Kees van Veen ceo, Roy van Vliet managing director Netherlands
Kees van Veen, co-founder of Agro Care, will probably be ceo and can on this function be answerable for all nations and participations. Managing director Netherlands will probably be Roy van Vliet, who succeeded his father Theo at CombiVliet two years in the past. As managing director Tunisia, Philip van Antwerpen, additionally Agro Care founder, will stay answerable for the 2 rising areas within the North African nation. Because of the merger, the household identify CombiVliet disappears as firm identify. Roy: ‘Agro Care already has vital identify recognition all through the world. Therefore, we didn’t go for a very new identify.’
Earlier collaborations
A earlier partnership resulted, amongst different issues, within the institution of CombiCoop, the joint buying and venture administration organisation. Furthermore, gross sales and advertising actions are already stuffed in by the identical firm, being cooperative Harvest Home, and the 2 corporations are companions in their very own seed and breeding firm, a plant propagator, a software program developer, vitality corporations, an employment company, a tomato processing firm, a packing firm and distribution facilities.
Joint headquarters
The intention of becoming a member of forces can also be to strengthen operations. The person branches will more and more share information and abilities and intensify cooperation. Roy van Vliet: ‘We are going to coordinate and search for one another much more. Workers providers will probably be merged into one division. We envisage a joint head workplace sooner or later. The extra we do collectively, the extra we will even really feel the have to be in a single location.’ The 2 companions additionally see benefits by way of employment. A big and rising firm provides extra alternatives and fascinating challenges for formidable workers, which makes us extra engaging to expertise.’ Agro Care will probably be employer of about 4,000 workers.
ACM permission
Up subsequent is permission from the ACM, however the merger growers don’t anticipate any issues there. They already work collectively a lot that, so far as they’re involved, not a lot will change. Additionally, all tomatoes from the growers will nonetheless go to Harvest Home, identical to now, solely then from one firm with one identify.That is maybe the very first thing the skin world will see after this announcement. The identify CombiVliet will disappear, however not abruptly. The intention is to slowly section out the identify.
Voor meer informatie:
Agro Care / CombiVliet
Martine van der Meer (Communicatie & HRM)
06 10 10 55 30
[email protected]
[email protected]
www.agrocare.nl
www.combivliet.nl
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